When discussing being stuck in a win win vs win lose debate most negotiation books focus on face to face tactics yet table tactics are only the first dimension of david a lax and james k sebenius pathbreaking 3 d negotiation tm approach developed from their decades of doing deals and analyzing great dealmakers moves in their second dimension deal design systematically unlock . In need of an update and more examples 3 negotiation is a book by hbs professors lax and sebenius it argues that too many people focus on the 1 d aspect tactics and the 2 d aspect deal design very few work in the 3 d approach which is the set up considering all parties interests etc takeaways never go into a negotiation without knowing your best alternative batna know what your . 3 d negotiation powerful tools to change the game in your most important deals i by david a lax and james k sebenius pcm isbn 1 59139 799 5 alk paper 1 negotiation in business i title three d negotiation ii sebenius james k 1953 iii title hd586l388 2006 6584052 dc22 2006007901. In 3d negotiation powerful tools to change the game in your most important deals by david a lax and james k sebenius the authors observe that most negotiators think in one dimension comprised of two mutually exclusive strategies win win or win lose. When discussing being stuck in a win win vs win lose debate most negotiation books focus on face to face tactics yet table tactics are only the first dimension of david a lax and james k sebenius pathbreaking 3 d negotiation tm approach developed from their decades of doing deals and analyzing great dealmakers